Working on an exciting new channel…

images
I’ve been working for the past six months on a brand new radio channel. Not only the launch of something new but the launch of something different.

Reach 365 is designed for all of Openreach’s employees across the UK. The tech behind it is astounding, enabling the channel to be heard by everyone no matter whether they work in an office in London or from a van in the far north of Scotland.

My part has been constructing a channel that is primarily a good listen but also one that is totally unique. The presenters can’t believe the encouragement they’re given to get creative, to actually entertain the audience and they love the music which is unlike anything else in the UK. Totally targeted radio in both content and technology. It’s been fun.

Read more about it here 

About the Author: Euan

With over 20 years media experience, Euan McMorrow is a multi award winning radio programmer with a track record in boosting radio station ratings and nurturing talent on to bigger and better things.

Known for his creativity and no-nonsense style he’s also deeply experienced in branding, product launches, new media, PR, stunts and coaching.

Many of his ideas and presenters he’s worked with can be heard on radio stations all around the world.