Twitter in Trouble: A Readling List

failwhaleThere’s a lot of talk just now about the trouble that Twitter has found itself in. I’ve pulled together some articles which provide the full picture.

The first one pulls together the main worries. Lack of leadership, slow growth and pressure from investors.

The second article suggests that far from growing slowly the use of Twitter is actually in a decline that should be worrying for the company.

And finally, in an article called The End Of Twitter, a look at what it is that is causing all the problems. The fact that so much on Twitter isn’t true and the fact that, with people hiding behind anonymity, it has become a nasty and bullying experience for many.

For me Twitter gets much more exposure than it deserves. “Let’s see how Twitter has reacted” is used too often by journalists and news organisations as if what Twitter has said is more important that what people have said.

But when you look at the vast amount of free marketing Twitter gets from mass mainstream news organisations the slow growth or decline has got to be a worry for them.

About the Author: Euan

With over 20 years media experience, Euan McMorrow is a multi award winning radio programmer with a track record in boosting radio station ratings and nurturing talent on to bigger and better things.

Known for his creativity and no-nonsense style he’s also deeply experienced in branding, product launches, new media, PR, stunts and coaching.

Many of his ideas and presenters he’s worked with can be heard on radio stations all around the world.